asfenturbo.blogg.se - Cloud money animated gif

#Cloud money animated gif how to#

Can increase your click-through rates, open rates, and revenue.

Make an email more personal and, well let’s just say it – FUN!.

Are a great replacement for embedded video – which is not supported by most email clients.

Create a level of interaction that a stationary image can’t.

Can show you how a product works without pelting you with a ton of text.

The pros of using GIFs in email are that GIFs: It adds a level of interaction to an email that doesn’t exist with static email designs. Will an animated GIF prompt a customer click, or is it just funny with no purpose?Īn animated GIF tells a story. You have to think about why a GIF in your email message is important. But let’s be honest – as funny as a GIF like this is, it’s not necessarily relevant for a customer email. At least, it can be when used to appropriately to enhance a message – instead of distract from it. Nowadays, the GIF is a useful marketing tool, especially in emails. Who knew that “a picture is worth a thousand words” would ring so true?Īccording to Alex Chung, CEO and co-founder of Giphy, the average GIF contains 60 frames, and is capable of conveying 60,000 words.

People send them to convey messages that used to be just words. Today, the GIF is a common method of communication - as common as emails and text messages. In 1989, the GIF moved from only supporting static images to supporting short animations. In the early days of the Internet, GIFs were the main method of adding movement to a web page. But most people pronounce GIF with a hard G). (And real quick, it is pronounced “Jif” like the peanut butter, according to the GIF inventor Steve Wilhite. GIFs are noiseless animations created from video clips or still images that play repeatedly like a flipbook – usually every few seconds. The GIF, which stands for Graphics Interchange Format, is an image format developed by CompuServe in 1987. You are going to learn everything you need in a GIF (I had to say it). Successful examples of GIFs in email marketing.

#Cloud money animated gif how to#

How to send GIFs in email – where to get them, how to legally use them, and who supports them.What is a GIF (plus the pros and cons of GIFs in an email).When used properly GIFs can be a real marketing asset. But what about using GIFs in email? Do GIFs play in emails? How do you insert a GIF in an email? And what about Outlook? You see GIFs all the time in the world (and probably enjoy a lot of them).

This Sprout Social email has GIFs to clearly show how easy it is to solve your problems with their features. When you do it right, it’s not much of a contest. But between a stationary image and a GIF, which do you think is more likely to keep a person’s interest beyond the 11-second cut-off time? You have to make it impossible for people to look away.Ī regular image is a perfectly good option that works in an email. But if someone is only looking at your email for 11 seconds, your email has to do more than catch your eye. Yes, inviting colors and clear copy improve your email clicks-throughs. What about using GIFs in email marketing? Yes, but what about going a step further than a classic, stationary image? Write clear copy that gets to the point – clarity over cleverness.Give people useful info that helps solve a problem.Make your message legible – skip the Script font, please.How do you get people to click on your email call-to-action before the last * tick* of those 11 seconds? The average email attention span span has increased by 7% between 20, but it’s still only (on average) about 11 seconds. That’s how long the average email attention span is today.